branding & perfumery
packaging specialists
At BRANDAXIS, our mission is to assist you in creating your unique perfumery story and transmitting its inherent power to the global stage.
We are dedicated to adding value to your luxury perfumery projects by sharing our extensive experience and savoir-faire in an objective and transparent manner.
By leveraging our expertise and industry insights, we aim to guide you through every step of your brand’s journey, from concept development to market presence. Our approach combines creativity with strategic thinking, ensuring that your brand not only captivates but also achieves tangible success in the market.
What we do
We are specialists in perfumery and cosmetics brand design, serving a diverse clientele of young entrepreneurs,
established brand owners, and manufacturers in the fragrance and beauty industry.
Over the past fifteen years, we have helped our customers create and launch new brands, revitalize existing ones,
and develop products that have given their brands a competitive edge.
Our services cover the entire spectrum of brand development. We excel in conceptualizing compelling brand stories,
designing distinct and cohesive visual identities, and creating product ranges that ensure every element aligns perfectly
with the brand story.
We partner closely with our clients, breathing life into their brands and guiding their evolution over time.
Our goal is to help each brand realize its full potential and maintain its relevance in an ever-changing landscape.
Brand Identity
We write brand stories, design corporate identities,
and steer a brand’s image and evolution over time.
Product Design
We conceptualise perfumery sets and innovative accessories, that make products stand out.
Social Media
We create engaging stills and animated videos,
in order to effectively showcase brands online.
HOW WE DO IT!
We begin our process by crafting a unique brand story, from which we extract the brand’s emotional and visual codes. This core story will dictate all subsequent steps of brand and product range development.
We then meticulously design the logo and corporate identity, ensuring they embody the essence of the brand story. Following this, we develop a product range that aligns perfectly with the established brand ethos.
We continue to guide and protect the brand image and our ongoing involvement ensures consistency in all aspects of the brand’s evolution, maintaining its integrity and relevance in the market.
Our Work
in the thick of the action
We have an impressive history working with global brands from a wide spectrum of industries:
from luxury cars and cosmetics to beauty and baby foods.
However, today we focus exclusively on the beauty industry, helping manufacturers as well as aspiring entrepreneurs
realise their dreams of creating outstanding perfumery and cosmetic brands.
From conception to finished product, we always stay true to the best interests of the brand.
THIS IS what makes us
love THE challenge even more
There’s no greater reward than a positive review
of the impact we have made.
“Creativity involves breaking out of established patterns in order to look at things in a different way.” – Edward de Bono. This explains exactly the way I see Bernard’s way of working: the creative person I know for over 30 years.”
“I have worked with Bernard for over twenty years, and I can honestly say that my entire design perspective was shaped through working with him. He challenged and inspired me to think in a creative, modern way, while developing some of Afnan’s most successful products. Bernard is a great creative director—and an even greater human being.”
“Bernard has an exceptional eye for detail and a rare, multidisciplinary talent. He has helped shape my understanding of branding and packaging design. He is a passionate and skilled art director. His “golden tooth–hurt” principle is unforgettable! In many ways, he has also been a wonderful mentor.”
“Ce fut un plaisir de collaborer avec Bernard, qui se montre très professionnel et très humain. Il a une bonne compréhension de l’univers de la marque et une bonne vision à long terme. Je recommanderais donc vivement Bernard pour le développement de vos projets.”
“Bernard est un graphique designer parmi les meilleures au monde, sa connaissance du métier ainsi que son sens de créativité font de lui un artiste. J’ai travaillé avec lui Bernard plusieurs années et étais toujours satisfait de son travail. Merci Bernard.”
“Working with Bernard is both creatively rewarding and genuinely enjoyable. He is generous with his ideas and time, fiercely loyal, and immensely talented. His eye for design and detail is outstanding, and he simply makes everything look that little bit cooler.”
Say Hello
A good idea and a great team
is all it takes to achieve your goals.